I am
Show me:
Show me:
Heart Foundation Tick
heartfoundation.org.au|Helpline 13 11 12

Heart Foundation Tick

The Tick Program has made a substantial contribution to the health of Australians over the past 26 years.

After 26 years as an industry leader, driving healthier food choices and reformulation in Australia, the National Heart Foundation has decided to retire the Tick Program. The Tick Program commenced in 1989 when there was little to guide healthier food choices for shoppers.

It was a bold public health program that involved working with food manufacturers, and was based on a simple, easily recognised logo on food packaging highlighting healthier choices compared to similar foods.

The Tick Program has made a substantial contribution to the health of Australians over the past 26 years. The Tick:
  • guided healthier food choices by shoppers. Up to 2.8 million Australians have looked for the Tick every day when shopping for food; and
  • encouraged food manufacturers to make their products healthier (food reformulation) and innovate healthier products across a wide range of food categories.
The success of Tick in giving people the information they need to make healthier food choices has raised the level of community awareness and debate around food.

This shift has driven food manufacturers to change their products to meet consumer expectations for healthier food.  Now that Nutrient Information Panels are mandatory, and front of pack labelling is firmly established on the food agenda, the Heart Foundation can retire the Tick to focus on its next innovations that will improve the cardiovascular health of all Australians.

You may still see the Tick going into late 2018 as we work with our licensees to have the trademark removed as timely as possible.

Through the Tick Program, the Heart Foundation provided healthier choices for Australians by challenging food companies to improve the foods we eat every day. Over the years, we’ve driven significant change. 

Tick achievements

A year after Tick’s launch in 1989, 31 companies had come on board, earning the Tick for 140 products. Today more than 2,000 products carry the Tick across 80 food categories.

Our research shows the Tick is the most recognised logo on food in Australia. Around 2.8 million Australians look for the Tick everyday when they shop for food. 

Through the Tick Program, the Heart Foundation provides healthier choices for Australians by challenging food companies to improve the foods we eat every day. Over the years, we’ve driven significant change. Here are some other examples of what we’ve achieved.

Leading the way on nutrition information panels

With the introduction of the Tick in 1989, all foods with the Tick were required to include a nutritional information panel on packaging. This led the way to nutrition information panels becoming mandatory with the update to the Food Standards Code – Australia’s food requirements. That was 13 years before Food Standards Australia New Zealand made them mandatory in 2001.

Healthier margarines

In 1994, the Heart Foundation called on companies and regulators to reduce trans fats.

By 1996, the Tick Program introduced saturated and trans fats limits for margarine spreads. The Heart Foundation

Tick worked with companies to adapt their processes and encouraged them to invest in the equipment needed to introduce margarines with less than 1% trans fat.

By 2005, all spreads with the Tick were virtually trans fat free.

Taking tonnes of salt out of Australians’ diets

In 1997, Kellogg’s started reformulating 12 breakfast cereals to reduce sodium content. As a result, 235 tonnes of salt were removed annually from Australian cereals.

Between 2003 and 2006 we reduced salt levels across 36 of the 54 Tick food product categories.

Approximately 16 tonnes of salt was removed from the food supply from the reformulation of pasta sauce alone in 2013.

Getting tougher on kilojoules

With obesity levels rising, the Tick Program introduced energy (kilojoules) criteria in some food categories to encourage reducing the serving size of snacks between 2003 and 2006.

The energy criterion was introduced for breakfast cereals in 2004, dairy foods in 2005, and fruit spreads in 2007 and continues to be an important nutrient today.

Making healthier foods more affordable

The Tick makes healthier food choices more affordable by improving the nutrition of private label foods. Due to ALDI’s reformulation and innovation program to meet the Tick’s nutritional standards, 92% of ALDI’s breads, rolls and English muffins now have less salt, and over 50% have met Tick’s even higher standards for reduced salt and saturated fat and increased fibre. A range of Coles own branded products joined the Tick Program in 2012 with a range of healthier choices including low fat milk.

You might also be interested in

What is FoodTrack?

What is FoodTrack?

What is FoodTrack?

FoodTrack supports the collection and monitoring of nutrition and product data for foods and beverages in Australian supermarkets. ...

Health Professional Ambassador Program

Health Professional Ambassador Program

Health Professional Ambassador Program

Would you like to improve the cardiovascular health of your patients?...

Heart Foundation Walking

Heart Foundation Walking

Heart Foundation Walking

Learn more about Heart Foundation Walking and find your local walking group....

Heart Foundation Recovery Support and Resources

Heart Foundation Recovery Support and Resources

Heart Foundation Recovery Support and Resources

Heart Foundation programs and resources to support your recovery....

About the Lighthouse Hospital Project

About the Lighthouse Hospital Project

Heart disease is the number one cause of death in Australia, but the burden of disease disproportionately affects Aboriginal and Torres Strait Islander peoples....

The Heart Foundation Community

The Heart Foundation Community

The Heart Foundation Community

We need your opinion, experience and skills to help us improve the heart health of all Australians. ...

Active Living NSW

Active Living NSW

Active Living NSW

Active Living NSW supports physical activity and healthy built environments in NSW ...

Our programs and initiatives

Our programs and initiatives

Our programs and initiatives

The Heart Foundation delivers innovative, evidence-based programs and initiatives to support and prevent heart disease in Australia...

Smoking and tobacco regulation

Smoking and tobacco regulation

There are still more than 15,000 deaths caused by smoking every year....

Blueprint for an active Australia 

Blueprint for an active Australia 

Blueprint for an active Australia 

The Blueprint for an active Australia provides evidence-based actions to help address physical inactivity....

Community Speakers’ Program

Community Speakers’ Program

The Speakers’ Program connects the community with the Heart Foundation....

Food and nutrition position statements

Food and nutrition position statements

Food and nutrition position statements

Heart health submissions to Government

Heart health submissions to Government

Every day we are lobbying government and industry to improve heart health....

Supporting Young Hearts Program

Supporting Young Hearts Program

Information and resources for health professionals who are treating patients between 18 - 40 years of age....

Healthy Active by Design

Healthy Active by Design

Healthy Active by Design

Improving the design of our cities, towns, streets and buildings makes it easier for Australians to lead heart-healthy lives....

Healthy Food Access Tasmania

Healthy Food Access Tasmania

Healthy Food Access Tasmania

We've been working on several projects with local governments across Tasmania, big and small....

Heart Safe Community

Heart Safe Community

Heart Safe Community

Heart Safe Community is a program that aims to increase a person’s chance of survival if they suffer a cardiac arrest outside of hospital. ...

Improving food supply

Improving food supply

Improving food supply

The Heart Foundation supports initiatives that guide people to healthier food and drink choices. ...

Jump Rope for Heart

Jump Rope for Heart

Jump Rope for Heart

Jump Rope for Heart teaches school children how to keep fit and healthy through skipping!...

The Lighthouse Hospital Project: The story so far

The Lighthouse Hospital Project: The story so far

The project aims to reduce inequalities in healthcare, with a focus on cardiac care and patient outcomes. ...

My health for life program

My health for life program

My health for life program

The Heart Foundation is a proud supporter of the Queensland My health for life program...

Heart Foundation: Fighting for Territory hearts

Heart Foundation: Fighting for Territory hearts

Heart Foundation: Fighting for Territory hearts

Investment in heart health is an investment in longer, happier and more productive lives....

Pilbara Aboriginal Heart Health Program

Pilbara Aboriginal Heart Health Program

Pilbara Aboriginal Heart Health Program

The program works with local communities to improve heart healthcare in Pilbara communities...

Spring back to heart-healthy eating with these delicious tips

Spring back to heart-healthy eating with these delicious tips

Spring back to heart-healthy eating with these delicious tips

With spring sprung, now is the time to get back to heart-healthy eating. ...

State based advocacy

State based advocacy

State based advocacy activity supporting local communities...

Supporting local Councils in South Australia

Supporting local Councils in South Australia

Supporting local Councils in South Australia

Resources to help support your council region to be healthy, connected and safe....

Supporting SA cardiac patients and health professionals with free resources

Supporting SA cardiac patients and health professionals with free resources

Supporting SA cardiac patients and health professionals with free resources

We want to make it easier for South Australians to lead heart-healthy lives....

Supporting Young Hearts

Supporting Young Hearts

Supporting Young Hearts

Advice from young people living with a heart condition....

The NSW Cardiac Rehabilitation Working Group

The NSW Cardiac Rehabilitation Working Group

Walk away from heart disease

Walk away from heart disease

Walk away from heart disease

Support and resources for health care professionals

Support and resources for health care professionals

Support and resources for health care professionals

Our range of clinical and patient support resources are available for you to use in your daily practice....

Support us and help save Australian hearts

Support us and help save Australian hearts

Support us and help save Australian hearts

Join the fight against Australia’s biggest killer by supporting the Heart Foundation.  ...

MyMarathon

MyMarathon

MyMarathon

The fundraising race where you set the pace. Run, jog or walk MyMarathon at your own pace during October....

Fundraise to save Australian hearts

Fundraise to save Australian hearts

Fundraise to save Australian hearts

Join the Heart Foundation community. Together, we can make a real difference for Australian hearts. ...

Are you at risk of heart disease?

Are you at risk of heart disease?

Are you at risk of heart disease?

There is no single cause for any one heart condition, but there are risk factors that increase your chance of developing one. ...

Help make heart disease history!

Help make heart disease history!

Help make heart disease history!

48 Australians die from heart disease every day. You can help save lives....

Clinical Guidelines

Clinical Guidelines

Clinical Guidelines

Full list of clinical guidlines and references for CVD, heart failure, ACS, hypertension, atrial fibrillation, SCAD and RHD...

Blood cholesterol

Blood cholesterol

Blood cholesterol

Keeping your blood cholesterol at a healthy level can help you reduce your risk of heart disease and other serious conditions. ...

Italian recipes

Italian recipes

Italian recipes

Find heart healthy Italian recipes....

What is atrial fibrillation?

What is atrial fibrillation?

What is atrial fibrillation?

Atrial fibrillation is a type of arrhythmia where your heart beats irregularly and fast....

Advocating for healthy hearts throughout Australia

Advocating for healthy hearts throughout Australia

We're addressing the disparities in heart health so all Australians can live longer, healthier lives....

Nutrition after a heart attack

Nutrition after a heart attack

Nutrition after a heart attack

Discover key information on heart-healthy eating and drinking....

Acute rheumatic fever and rheumatic heart disease

Acute rheumatic fever and rheumatic heart disease

The Australian Guideline for Prevention, Diagnosis and Management of Acute Rheumatic Fever and Rheumatic Heart Disease (2nd Edition)​....

Queensland Cardiovascular Research Network

Queensland Cardiovascular Research Network

Queensland Cardiovascular Research Network

QCVRN provides a framework to strengthen cardiovascular research in Queensland...

Health Professional Ambassador Program

Health Professional Ambassador Program

Health Professional Ambassador Program

Would you like to improve the cardiovascular health of your patients?...

Heart-healthy drinks

Heart-healthy drinks

Heart-healthy drinks

While water is clearly the most heart-healthy drink, there are ther drinks that can be enjoyed in moderation. ...

Risk factors for women

Risk factors for women

Risk factors for women

In Australia, 90% of women have one risk factor for heart disease, and 50% have two or more. ...

Women's heart stories

Women's heart stories

Women's heart stories

Women's stories from around Australia...

Aboriginal and Torres Strait Islander Training Centre

Aboriginal and Torres Strait Islander Training Centre

Training to support identification of Aboriginal and Torres Strait Islander patients, in line with standard practice....

CVD & COVID-19 webinar

CVD & COVID-19 webinar

Ask the experts: caring for people with CVD during COVID-19...

Norm discovered he was at risk of a major heart attack just in the nick of time

Norm discovered he was at risk of a major heart attack just in the nick of time

Norm discovered he was at risk of a major heart attack just in the nick of time

Norm didn’t worry too much about his cholesterol problem – until an angiogram revealed he had an 80 per cent blockage in a major heart artery. ...

Driving and travelling after a heart attack

Driving and travelling after a heart attack

Driving and travelling after a heart attack

Explore our guide for driving and heart attack recovery. ...

WEBINAR | Research Alumni Series 2020

WEBINAR | Research Alumni Series 2020

WEBINAR | Research Alumni Series 2020

The Heart Foundation is delivering a research webinar series for Heart Foundation research alumni....

Confidential. Personal. Reliable.

Confidential. Personal. Reliable.

Confidential. Personal. Reliable.

Got a question about your heart?...

Heart Age Calculator

Heart Age Calculator

Heart Age Calculator

Try our Heart Age Calculator to understand what contributes to your risk of heart disease....

Heart procedures and devices

Heart procedures and devices

Heart procedures and devices

If you have a heart condition, your doctor may recommend treatment or procedures...

Lamb recipes

Lamb recipes

Lamb recipes

Find heart healthy lamb recipes....

Our Annual Reports

Our Annual Reports

Our Annual Reports

Discover our Annual reports from 2013 onwards. ...

Australian Heart Maps

Australian Heart Maps

Australian Heart Maps

Our Heart Maps allow you to take a closer look at heart disease indicators across Australia....

Cardiovascular disease (CVD) risk assessment and management

Cardiovascular disease (CVD) risk assessment and management

Absolute CVD risk assessment is an integrated approach that estimates the cumulative risk of multiple risk factors to predict a heart attack or stroke event in the next five years....